Book Description:
The turbulence in world markets follows from changes in expectations based on variations in trust between many stakeholders. In a time of global crisis and turbulence, without equivalent since the great 1929 depression, it is important to revisit and analyse the role of trust in the world economic system. Trust is central to economic exchange and plays an important facilitation role in the global economy, enhancing inter-firm interaction and also exchanges between firms and consumers. Globalisation of markets relies on trust as a key ingredient to mediate exchange. Trust is also as an essential element of the network of firms and institutions that are involved in organizing exchange.

This book provides a collection of conceptual and empirical research papers which extend the understanding of the role of trust in a globalising world. The empirical studies present a range of current and different analytical methods to provide new insights into the processes of developing and managing trust between firms and consumers. The studies are grouped into sociological/network outcomes of trust and the psychological results of trust.

Table of Contents:
Preface pp. i-vi

PART 1. INTRODUCTION

Chapter 1 An Overview of Trust and Globalisation;pp. 1-6 (Jacques-Marie Aurifeille, University of French Polynesia, France, Christopher Medlin, Business School, University of Adelaide,Australia and Clem Tisdell, School of Economics, The University of Queensland, Brisbane, Australia)

PART II: The Role of Trust in a Changing Business World

Chapter 2. Dimensions of Inter-Firm Trust: Benevolence and Credibility;pp. 9-22
(Jacques-Marie Aurifeille and Christopher Medlin)

Chapter 3. Trust and its Implications for Economic Activity Welfare and Globalilsation;pp. 23-37
(Clem Tisdell)

Chapter 4. Trust as an Element in Business and Economic Crises;pp. 39-52
(Clem Tisdell and Jacques-Marie Aurifeille)

Chapter 5. Trust in a Global Value Chain: A Case Study of the Kimberley Process;pp. 53-62
(Marilyn Healy)

PART III: The Role of Trust within Institutional and Network Elements of Globalising Business

Chapter 6. Do We Need Trust to Get Along? The Influence of Trust on Harmony in Networks;pp. 65-77
(Giselle Rampersad)

Chapter 7. Interfirm Networks in the Indonesian Garmen;pp. 79-99
(Latif Adam, and Clem Tisdell)

Chapter 8. Influence, Trust and Trade in the Keiretsu of Toyota: A Centrality Analysis;pp. 101-118
(Takao Ito, Christopher Medlin, Katia Passerini and Makoto Sakamoto,

Chapter 9. A Study of Trust, Commitment and Satisfaction across Research-Industry Relationships;pp. 119-130
(Christopher Medlin and Carolin Plewa)

Chapter 10. Trust and Control - Inside some Mauritian Call Centers;pp. 131-146
(Christine Jaeger)

PART IV: The Role of Trust in Consumer Decisions

Chapter 11. International Volunteering and Alter-Globalisation: A Road to Trust and Commitment;pp. 149-166
(Patrick Valéau)

Chapter 12. Consumers' Global Attitude and Perception of Brand's Globalness;pp. 167-173
(Jacques-Marie Aurifeille, Jaime Gil Lafuente, Melissa Caid and Stéphane Manin)

Chapter 13. The Effects of Perceived Brand Globalness on Brand Trust;pp. 175-192
(Magali Debat, University of La Réunion, FRANCE)

Chapter 14. Can an Investor Trust Internet Stock Market Consensus?;pp. 193-210
Stéphane Manin and Robert Trommsdorff, University of La Réunion, FRANCE)

Chapter 15. An Examination of Trust in Culturally Diverse Food Supply Chains;pp. 211-222
(Peter Batt, Curtin University of Technology, Western Australia, AUSTRALIA)

Index pp. 223-233