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A Resilient European Food Industry in a Challenging World
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Editors: George Baourakis, Konstadinos Mattas, Constantinos Zopounidis and Gert van Dijk (Mediterranean Agronomic Institute of Chania, Crete, Greece, and others)
Book Description:
This book focuses on the features and structure of the EU’s food chain, food industry developments, introduction of new technologies, institutional transformation, food and trade policies, communication, nutrition diet, risk management, competition, management, marketing, financial and economic issues. The food chain is an important part of the European industry, economy and society, highly connected to food production and Europe’s high quality consumer market. This book addresses the maintenance of the dynamic features of the EU food chain and its capacity to confront the new challenges and to adjust adequately for the benefit of Europe’s food industry and economy. (Imprint: Nova)

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Please click on a chapter below to purchase separately

Chapter 1 - Direct Selling: a Marketing Strategy to Shorten Distances between Production and Consumption pp. 1-16
Authors / Editors: (Laura Aguglia, Cristina Salvioni)

Chapter 2 - Consumer behaviour and attitudes towards healthy food products: organic and functional foods pp. 17-36
Authors / Editors: (Azzurra Annunziata, Paola Pascale)

Chapter 3 - The resilient character of PDO/PGI products in dynamic food markets: the Italian case pp. 37-58
Authors / Editors: (Filippo Arfini, Maria Giacinta Capelli)

Chapter 4 - Fruit production forecasting by neuro-fuzzy techniques pp. 59-68
Authors / Editors: (George S. Atsalakis, Ioanna G. Atsalakis)

Chapter 5 - Household Food Expenditure Behaviour And Socioeconomic Welfare In Italy: A Microeconometric Analysis pp. 69-88
Authors / Editors: (Massimo Bagarani, Maria Forleo, Simona Zampino)

Chapter 6 - An investigation of current and upcoming developments affecting Spanish wine exportation pp. 89-102
Authors / Editors: (Isabel Bardaji, Samir Mili)

Chapter 7 - Credibility of Collective Brand as a Source of Equity: An Empirical Application for the Spanish Wine Market pp. 103-124
Authors / Editors: (Domingo Dopico, Felix Blazquez, Alina Tudoran)

Chapter 8 - Consumer Motivations & Cognitive Structures behind Quality Food Purchasing pp. 124-166
Authors / Editors: (Christos Fotopoulos, George Maglaras, Anastasios Pagiaslis)

Chapter 9 - Investigating consumer knowledge and behaviour in the context of functional foods pp. 167-184
Authors / Editors: (Clare Hall)
***Open Access Chapter. Free Download Available***

Chapter 10 - Is retailing really unique? Insights into retail internationalization using business theories pp. 185-204
Authors / Editors: (Jon Hanf, Zsombor Pall)

Chapter 11 - Does infant industry argument justify diversification policy in Argentinean wine sector? pp. 205-212
Authors / Editors: (Nune Khachatryan, Heinrich Schuele, Armen Khachatryan)

Chapter 12 - Assessing Competitiveness Relations for the Greek Μeat Ρrocessing Εnterprises pp. 213-222
Authors / Editors: (Christos Konstantinidis, Konstadinos Mattas, Constantinos Katrakilidis, Periklis Drakos)

Chapter 13 - Testing market efficiency of crude palm oil futures for European participants pp. 223-244
Authors / Editors: (Xing Liu)
***Open Access Chapter. Free Download Available***

Chapter 14 - Traceability and the new CAP pp. 245-254
Authors / Editors: (Napoleon Maraveyas, Yannis Doukas)

Chapter 15 - Hungarian consumer behavior analysis in terms of healthy nutrition pp. 255-268
Authors / Editors: (Krisztian Lorinczi, Zoltan Bacs, Adrian Szilard Nagy)

Chapter 16 - Speciality food segments in Great Britain pp. 269-288
Authors / Editors: (Mary McCarthy, Cathal Cowan, Aoife Wycherley)

Chapter 17 - Supply chain of organic products in Bulgaria pp. 289-304
Authors / Editors: (Plamen Mishev, Zornitsa Stoyanova)

Chapter 18 - Characteristics of loyal customers for food retail chains in Germany pp. 305-318
Authors / Editors: (Goetz Olearius, Jutta Roosen)

Chapter 19 - Consumers’ Perceptions of Novel Process Technologies: The Case of High Pressure Processed Chilled Ready Meals pp. 319-336
Authors / Editors: (Douglas Sorenson, Maeve Henchion)

Chapter 20 - Leading producer-owned marketing organisations in a transition country: Two case studies from Hungarian agribusiness pp. 337-358
Authors / Editors: (Gabor G. Szabo)

Chapter 21 - Designing market-oriented beta-glucan enriched functional foods through conjoint analysis: evidence of differing consumer preferences pp. 359-374
Authors / Editors: (Amy-Jane Troy, Joe Bogue)

      European Political, Economic, and Security Issues
      Agriculture Issues and Policies
   Binding: Hardcover
   Pub. Date: 2011 1st quarter
   Pages: 7x10 (NBC - C) 391pp.
   ISBN: 978-1-61122-032-2
   Status: AV
Status Code Description
AN Announcing
FM Formatting
PP Page Proofs
FP Final Production
EP Editorial Production
PR At Prepress
AP At Press
AV Available
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03.Chronic Disease and Disability: The Pediatric Lung
04.Fruit and Vegetable Consumption and Health: New Research
05.Fire and the Sword: Understanding the Impact and Challenge of Organized Islamism. Volume 2

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A Resilient European Food Industry in a Challenging World