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Table of Contents:
Preface
Chapter 1 - Capitalist Globalisation, Corporatised Tourism and their Alternatives; pp. 1-70
(Freya Higgins-Desbiolles, School of Management, Univ. of South Australia, Adelaide, SA)
Chapter 2 - Market Segmentation of Australian Tourists in Vietnam: An Application of the HOLSAT Model; pp. 71-124
(Thuy-Huong Truong, School of Hospitality, Tourism and Marketing, Victoria Univ., Melbourne Victoria, Australia, Peter John Gebbie, Director of Perfume Travel Pty. Ltd.)
Chapter 3 - Institutions and Tourism Development; pp. 125-155
(Biman C. Prasad, The Univ. of the South Pacific, Suva, Fiji Islands, Clem Tisdall, School of Economics, Brisbane, Australia)
Chapter 4 - Opportunities and Obligations in dealing with the Disabled Staff and Customers in Hospitality Industry; pp. 157-178
(Ayse Bas Collins, Bilkent Univ., School of Applied Management and Technology, Ankara, Turkey)
Chapter 5 - Stated Preferences of Tourists for Rural Accommodation Choices; pp. 179-203
(I. Albaladejo, Dept. of Quantitative Methods for the Economics, Univ. of Murcia, Murcia, Spain, M? Teresa Dí¡º Delfa , Dept. of Quantitative Methods for the Economics, Univ. of Murcia, Campus of Espinardo, Murcia, Spain)
Chapter 6 - It and Firm Performance: A Study in the Spanish Hospitality Sector; pp. 205-224
(Fernando J. Garrigos-Simon, Cesar Camison-Zornoza, Daniel Palacios-Marques, Univ. Jaume I, Dept. of Business Administration, Castellon da la Plana, Spain)
Chapter 7 - Quality Management in the Tourism Industry: A Literature Review and Agenda for Future Research; pp. 225-256
(Ana M. Serrano Bedia, M. Concepcion Lopez Fernandez, Dept. of Business Administration, University of Cantabria, Spain)
Chapter 8 - Managing Tourist Purchasing Behavior by Creating the Dual Roles of Highway Service Mall; pp. 257-275
(Tsuen-Ho Hsu, National Kaohsiung First Univ. of Science & Technology, Feng-Chuan Pan, Tajen Univ., Yen-Ting Helena Chiu, National Kaohsiung First Univ. of Science & Technology)
Chapter 9 - Red Tourism: A Misplaced Search for Authenticity;
pp. 277-291
(Yiping Li, Zhiyi Hu, School of Geography, The Univ. of Hong Kong, China)
Chapter 10 - The Outsourcing Process oriented to the Development of Relational Capabilities in Hotels; pp. 293-307
(Tomas F. Espino-Rodriguez, Manuel Rodriguez-Diaz, Univ. of Las Palmas de Gran Canaria, Spain)
Chapter 11 - Tourism and Natural Resources: Management Tools for their Sustainability; pp. 309-322
(Teresa Palmer-Tous, Javier Capo-Parrilla, Dept. de Economia Aplicada, Univ. de les Illes Balears, Balears, Spain)
Chapter 12 - Future Insights into Mass Tourism Destinations. With Special Reference to Spain; pp. 323-336
(Eugeni Aguilo, Jaume Rossello, Catalina M. Torres, Dept. d'Economia Aplicada, Univ. de les Illes Balears, Palma de Mallorca, Spain)
Chapter 13 - The Hidden Economy in Tourism (Circumstantial Evidence from the Hotels and Restaurants in Norway); pp. 337-351
(Ole Skalpe, Norwegian School of Management BI, Oslo)
Chapter 14 - Diversity Management as a Source of Sustainable Competitive Advantage in Tourism Industry; pp. 353-363
(Sevki Ozgener, Univ. of Erciyes, Nevsehir, Turkey)
Index |
